Mola Softblog

BECOME ENSOFTLIGHTENED

A blog about softlighting

Mola spotted: Moon Apparel Spring 2011 shoot

spotted! We spot a Mola 28? Setti being used on the set of another of the Moon Apparel’s campaigns. This time its the Spring 2011 shoot. You can view a behind-the-scenes video from the shoot by clicking on the image below…  

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Mola spotted: H&M Photoshoot S/S Collection

spotted! In this behind-the-scenes video we spot the Mola 43.5″ Mantti being used for the H&M Spring / Summer campaign from last year. The sets were simple yet highly effective and a great example of lighting up 2 models, Shalom Harlow and Eva Herzigova, with a Mantti. [youtube width=”640″ height=”510″]http://www.youtube.com/watch?v=VXhlDIkEr10[/youtube] and some stills from the campaign below;

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Mola spotted: Moon Apparel Holiday 2010 shoot

spotted! We spot a Mola 28″ Setti being used on the set of the Moon Apparel Holiday 2010 shoot. The shoot is described by the Creative Directior as “modern, minimal, sophisticated with a feminine twist”. You can view a behind-the-scenes video from the shoot by clicking on the image below.  

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Mola User: Garigosa Studios, Barcelona

Today we look at the stunning Mola work from Garigosa Studios in Barcelona. Behind Garrigosa Studio we find Joan Garrigosa (Photographer) and Alex Torrens (postproduction), a collaboration that exceeds 12 years. Both have adapted very well to the fast change from traditional photography to digital photography, where in the demanding world of advertising is taking more weight, especially with the entrance of the postproduction. Joan began as a photographer doing social reportage, followed by industrial photo work. Gradually he started […]

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White Flxgrid available from Mola

The long awaited white Mola Flxgrid is now available directly from Mola. Please use the following link to contact us if you are interested. www.mola-light.com/html/contact.php A quick comparison of the light output from the white vs black flxgrid was blogged back here.

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